Lessons In Business – Know Your Product – Don’t Get Scammed

If you’re new to selling and marketing, this will be very important to you. If you’re a seasoned veteran its always good to take a step back and cover the basics from time to time.

Do your homework!

A lot of people get involved in network marketing because they believe the outrageous promises of wealth. There are a lot of devious and unscrupulous people hiding behind their computer screens just waiting for an inexperienced, naive person to take the get-rich-quick bait.

I’ll admit it. I’ve been suckered into paying money for useless information and promises of vast amounts of money. I fell for it. If you’ve done it too, its ok. We all make mistakes.

Remember: If it sounds too good to be true, it is.

If you’re going to advertise a product or a service make sure its legitimate. Contact the company that you’re going to be working with. Email them, or phone them up. Ask them about their payment plans, ask them how long it takes to get paid, ask them how long they’ve been trading online, ask about their products. If you don’t get the response you were expecting, assume they’re not serious about their business. I usually give companies 48 hours to respond to an email.

You need to make sure that the product your selling offers real value to your customers. Great products don’t need to be dressed up. If its a great product it will sell.

Once you’ve chosen a company to work with, the real work begins. You need to understand your business inside and out.

Customers will want to know why your product is better than the competition. You need to know how it works, and what the increased value is to your customers. If you feel secure and happy about the company and the product, you’ll be able to explain this to them. Imagine yourself as a customer, what would you ask before you’re happy to hand over your hard earned money? If you can answer their questions with confidence, they’ll trust you. More confidence means more sales.

If you want to recruit other people to your business opportunity you need to think of them as being customers. Affiliate marketing only works if affiliates are as happy as potential customers. Learn the payment scheme inside out. Be ready to answer questions about payment, the product and the growth of the business.

If you’re new to the business, keep notes, and don’t be afraid to refer to them. Its important that you can answer questions. Starting out in business is a learning curve. At times it will be difficult, but you’ll learn from your mistakes. Don’t give up just because you’ve had a bad day.